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Custom Shopify Stores That Drive Sales

High converting Shopify stores designed to showcase your products and maximize your revenue through seamless customer experiences.

Steven Espinal PortraitSteven Espinal Portrait

About us

Empowering NYC Brands with Custom Shopify Solutions

At Midtown Tech, we specialize in creating beautiful, high-converting Shopify stores. We understand the unique challenges of ecommerce and focus on building stores that not only look great but drive sales through optimized product displays, seamless checkout experiences, and powerful marketing integrations.

Our mission

Our mission is to help small businesses like yours thrive in the digital world. We're not just building websites; we're building tools that help you connect with your customers, showcase what makes you unique, and grow at your own pace. We're passionate about delivering websites that are as easy to manage as they are effective, so you can focus on what you do best — running your business.
Custom Tailored for Ecommerce: Every brand is unique, and your Shopify store should reflect that. We take time to understand your products, target audience, and sales goals to create a store that converts browsers into buyers.

No Tech Jargon: We skip the confusing tech talk and explain everything in plain language, so you always feel confident and informed.

The numbers


Client Satisfaction Rate
100%
On Demand Support
24/7
Helping You Succeed
1 Goal
Happy Clients Served
20+

What we offer

Helping Your Business Shine Online

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Effortless Setup

Launch your store faster

Get your Shopify store up and running quickly with our streamlined setup process. We handle everything from theme customization to product setup, letting you focus on your business.

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Seamless Integrations

Powerful Ecommerce Tools

Integrate essential ecommerce tools like payment gateways, shipping solutions, inventory management, and marketing automation to create a powerful selling machine.

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Built for Growth

Built for Growth

Your Shopify store will scale with your business. From handling high traffic sales to managing large product catalogs, we ensure your store performs when it matters most.

Instant Updates

Easy Store Management

Take control of your store with Shopify's intuitive admin panel. Easily update products, manage inventory, and track sales without the need for technical expertise.

Secure and Reliable

Secure & Reliable Shopping

Give your customers peace of mind with secure checkout and PCI compliance. Your store will be always available, even during high traffic sales events.

4 Steps Is All It Takes

Focus on your business, while I work on bringing in more.

Our simple, four-step website process is designed just for small businesses. From a friendly discovery call to launch day and beyond, we're here to help your business stand out online.

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Phase 1: Discovery Call

We kick things off with a friendly discovery call. This is our chance to get to know you and understand what makes your business unique. We’ll chat about your goals, who your customers are, and what you want your website to achieve. Think of this as a brainstorming session where you get to share your vision, and we help shape it into something amazing online. By the end, we'll have a clear roadmap for a website that not only looks great but also helps your business grow.

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Phase 2: Design Phase

Next up, we dive into the Design Phase, where your brand’s personality starts to shine! We’ll create a custom look that captures the essence of your business. Our design approach is all about making your website both beautiful and easy to navigate, so visitors feel right at home. From choosing colors that pop to crafting a layout that guides people to the info they need, we’re focused on making your website a welcoming online space for your customers.

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Phase 3: Build Phase

Now comes the Build Phase, where we make sure your site isn’t just pretty, it’s powerful too. We bring the design to life with smooth, responsive code that works on any device, whether it’s a phone, tablet, or computer. We’ll add any features you need, like contact forms, photo galleries, or booking options, so your website becomes a real business tool. Plus, we keep everything optimized and fast, so visitors don’t have to wait around for pages to load.

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Phase 4: Launch Phase

It’s time to go live! In the Launch Phase, we handle all the final checks to make sure everything’s working perfectly. We’ll test the site on different devices and browsers to ensure a smooth experience for every visitor. Once it’s ready, we’ll help you launch it to the world! We also stick around for any post launch questions, giving you the confidence to manage your new site and make updates whenever needed. With our support, your website will stay fresh and ready to impress.

Book a FREE call with Steven Espinal

Transparent Pricing

Choose the right plan for you

Starter

$1,000USD

An essential starter package to help businesses establish a professional online presence.

  • Responsive Design
  • Up to 5 Pages
  • $100 per Additional Page
  • SEO Essentials
  • Content Management System

Need ongoing support? Ask about our support plans starting at $100 a month.

Growth

Most Popular

$5,000USD

For businesses ready to grow, offering more pages, SEO, and features that drive customer engagement.

  • Responsive, Customizable Design
  • Up to 10 Pages
  • Blog Setup
  • Advanced SEO
  • Appointment Booking

Need ongoing support? Ask about our support plans starting at $500 a month.

Premium

$10,000USD

For businesses needing a highly functional website with custom integrations and more than just ecommerce capabilities.

  • Tailored Design and Branding
  • Up to 15 Pages
  • Multi-Language Support
  • Custom Integrations
  • Advanced Product Features

Need ongoing support? Ask about our support plans starting at $1,000 a month.

Trusted by Clients Worldwide

See what our clients have to say about growing their business with us.

David Morales
Steven completely transformed our website, and the impact has been incredible. We went from barely any online traffic to consistent leads each week. If you’re serious about growing your business, Steven is the one to call.
Submitted via Google Forms
Carla Rios
Working with Steven was the best decision we made for our business. Not only did our site’s design improve, but we saw a significant increase in inquiries and customer engagement. Our bookings are up by 30%!
Submitted via Google Forms
Elena Kim
I never realized how much a polished website could boost my small shop! Steven’s work brought in a wave of new clients I never thought possible. It’s been a game-changer for our visibility and sales.
Submitted via Google Forms
James Thompson
The results speak for themselves. Our business saw a big jump in client inquiries after Steven revamped our site. He goes beyond just web design—he gives you the tools to grow your business.
Submitted via Google Forms
Maria Nguyen
Exactly what my business needed. Steven created a stunning site that reflects our brand perfectly, and now we’re attracting twice the leads we had before. His work truly made a difference.
Submitted via Google Forms
Lucas Patel
Thanks to Steven, we’ve stepped up our online game in a big way. Our new website not only looks great but brings in more clients than ever. Can’t recommend him highly enough if you want real results.
Submitted via Google Forms
David Morales
Steven completely transformed our website, and the impact has been incredible. We went from barely any online traffic to consistent leads each week. If you’re serious about growing your business, Steven is the one to call.
Submitted via Google Forms
Carla Rios
Working with Steven was the best decision we made for our business. Not only did our site’s design improve, but we saw a significant increase in inquiries and customer engagement. Our bookings are up by 30%!
Submitted via Google Forms
Elena Kim
I never realized how much a polished website could boost my small shop! Steven’s work brought in a wave of new clients I never thought possible. It’s been a game-changer for our visibility and sales.
Submitted via Google Forms
James Thompson
The results speak for themselves. Our business saw a big jump in client inquiries after Steven revamped our site. He goes beyond just web design—he gives you the tools to grow your business.
Submitted via Google Forms
Maria Nguyen
Exactly what my business needed. Steven created a stunning site that reflects our brand perfectly, and now we’re attracting twice the leads we had before. His work truly made a difference.
Submitted via Google Forms
Lucas Patel
Thanks to Steven, we’ve stepped up our online game in a big way. Our new website not only looks great but brings in more clients than ever. Can’t recommend him highly enough if you want real results.
Submitted via Google Forms

Frequently Asked Questions

Got questions? Check out what others are asking!